Monthly Archives: September 2015

Three Ways to Market Your Business Like A School

In the spirit of back to school season, this month Puzzle Pieces is sharing a lesson on marketing the way schools do it. It is the business of alumni relations to keep former students engaged with their alma mater. If they don’t do a good job, they lose potential donors as well as word-of-mouth advertising […]


It’s Time to Spice Up Your Marketing

It is easy to continue working ‘in’ a business, but it’s essential to work ‘on’ your business as well to stay on course for success and growth. An important tool you can use is a marketing audit. Periodically evaluating what is (or is not) working, what’s outdated, etc., will help you get the most of […]